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It
pays to be different
A veteran in the IT industry, Shakti Sagar has
always believed in doing things differently. He tells Venkat
Pulapaka why he considers himself to be a facilitator
in his organisation, and not the big boss
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Issue
dated
24th March. 2003
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Building
the great Indian software brand
Indian software services companies invest a mere 1-2 percent of revenues
in branding initiatives. Ergo, India Software Inc. lacks a focused approach
towards branding and it’s high time we get moving aggressively on this front,
says Pankaj Mishra |
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