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Global entrepreneur, Indian heart

Vivek Bansal of GlobespanVirata is a business thought-leader in the true sense. He believes in sharing international best practices in broadband with service providers in India, says GAURAV PATRA

Vivek Bansal, President, GlobespanVirata India

VIVEK Bansal, serving GlobespanVirata as executive vice president since January 2000, has recently taken over the responsibility of expanding its India operations, and has been promoted as president of the company’s operations in the country.

Bansal did his schooling from Delhi Public School. After that he earned his engineering degree from MS University, Baroda, and then did his post-graduation in computer sciences from Kansas University, US. “While in Gujarat I was surrounded by people who wanted to go to the US. That very atmosphere also motivated me to go to America for higher studies,” says Bansal. He considers himself fortunate to do research on the foundation of the Internet at a time (late 80s-early 90s) when Internet research was at its peak, and both commercial and industrial segments were showing signs of interest. He published a sizeable number of research papers in various publications.

Just before completing his graduation, he got a call from a top official of NEC Research Worldwide who had heard about the university and Bansal. He wanted Bansal to come down to NEC’s Princeton Lab in New Jersey to discuss his work. After Bansal did so, he got an offer from the lab. “I was surprised by the offer. At that juncture I was undecided whether I should go for my PhD or take up the career path,” he says. However, he knew that the NEC research lab is one of the best research labs in the world, and a number of talented researchers have worked there. It would be a great experience to work for them, and that’s why he decided to try his hand on the job. He worked there for three years as one of the lead researchers. Bansal says he will always be proud of being a part of the R&D team at NEC, whose efforts led to the inception of broadband technology.

After spending three years at NEC, Bansal, who loves to take up new challenges, thought of exploring even more challenging opportunities. He decided to move on to expand his horizons, not just in the technical world, but also in terms of exploring business entrepreneurship. He started his first entrepreneurial venture at that time, a company called Ficon Technology, a product and communications software developer for broadband platforms. “The goal of Ficon Technology was to continue to work in Internet technology with initial focus on providing high R&D, consulting and software development to leading OEMs in the world,” says Bansal. Ficon was developing products in the arena of IP routers, IP switches and ATM switches. The company developed full-fledged products which were bought by different customers across the globe. Ficon grew very fast; within three years they had three offices—two in the US and one in India. Bansal served as the president and chief executive officer of Ficon.

After three and half years, GlobespanVirata approached his company. “GlobespanVirata was a semiconductor company, and at that point of time it was an emerging company in the DSL technology area,” says Bansal. Following a lot of discussions, it was clear that there was lot of synergy between what Globespan was doing and the expertise that Ficon had achieved over the years. Globespan acquired Ficon in January 2000 for $90 million.

The synergy that was built was that Globespan focussed on the physical layer and Ficon Technology built systems expertise of software and processing technology. GlobespanVirata, at that point time, had around 190 employees; after the merger Bansal focussed on the integration of employees and culture. Subsequently, he took over the marketing responsibility of the company. Within a span of one year he took charge of the whole DSL business of the company. Under his leadership the company grew the North American-centric business into a global business spread over Europe and Asia Pacific countries.

Drawing on his extensive experience in the fields of semiconductors, broadband communications, digital media and software, Bansal has been responsible for GlobespanVirata’s worldwide marketing and business development, product development and corporate strategies. Under his leadership the company has registered substantial growth from less than $100 million in annualised revenues in 1999 to projected revenue of more than $500 million in 2004. In the process, Globespan also acquired 12 companies where Bansal played a major role. Bansal motivated the people in the company to believe in themselves and the organisation, and this was one of primary reasons for the success of GlobespanVirata.

Recently, GlobespanVirata signed a definitive agreement with Conexant to combine the two companies in a strategic merger. This was again an activity initiated by Bansal. The combination will create the leader in semiconductor solutions for the digital home.

It was never his aim to go to the US, it was never his dream to start a company, but it all happened. At every stage people find different kinds of strengths. Bansal’s case is one of the prime examples of that. When he joined NEC, he was one of the first researchers who had just a master’s degree—the rest were all PhDs. Again, he surprised people with his capability and business acumen when he started his company. All along his main goal was to come back to India, which he eventually did. After successfully building and managing global companies, he decided to move back to India in August 2003.

Today this 35-year-old professional is a satisfied man, but he is still aspires to give back to India and contribute to Indian industry. After 15 years of his life spent outside India, Bansal wants to devote himself to the Indian IT industry. He believes there is a huge opportunity in product focus rather than service focus. “I believe that we, as Indians, can contribute a lot in that direction,” he declares. Bansal loves playing golf and travelling across the globe to know more about the cultures of different countries.

gaurav@expresscomputeronline.com

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